A Proven Hit, Now Built for Publishers
Match Masters, the global multiplayer puzzle phenomenon with over 75 million downloads, is now available on the web through GameDistribution. For publishers, this means instant access to a ready-made success story that delivers engagement, retention, and monetization, all with zero development effort.
Behind the game is Candivore, a studio of 100+ professionals with seven years of active development. The team continues to evolve Match Masters with fresh events, creative content, and competitive mechanics that keep players engaged and loyal over the long term.
Competitive Gameplay That Drives Results
At first glance, Match Masters takes the familiar match-3 formula and transforms it with real-time 1v1 competition. This design particularly appeals to players motivated by competition and strategic thinking, rather than those seeking casual, relaxed puzzle play. Players face off on a shared board, outscoring their rivals while disrupting their strategies. With over 30 unique Match Masters free boosters, every match feels different, adding tactical depth and variety that keeps players coming back.
Therefore, this innovation matters for publishers. The competitive model fuels emotional investment, encouraging players to stay longer and return more often. Despite its proven effectiveness, only 15% of top-grossing U.S. puzzle games use 1v1 mechanics, making Match Masters a unique, high-value addition to any portfolio.
The excitement of head-to-head gameplay translates directly into revenue. Players in competitive settings are more likely to watch rewarded ads promptly, driven by the intensity of matches. Beyond that, sticker albums, seasonal events, and leaderboards provide ongoing reasons to re-engage, ensuring consistent ad exposure and extended playtime.
For publishers, this means longer sessions, higher return rates, and stronger monetization performance, all backed by mechanics that have been proven at a global scale.
Engagement That Speaks in Numbers
The strength of Match Masters is proven across both platforms and player behavior. On Google Play, the game has more than 50 million downloads, 2.4 million reviews, and a 4.7-star rating. On the App Store, it ranks among the top 100 casual games, with 177,000+ ratings and the same high score.
On average, players spend around 40 minutes per session, and long-term retention remains exceptionally high, with many players staying active for years. These results highlight not only popularity but also the kind of sustained engagement and loyalty that publishers can now deliver directly to their platforms.
Match Masters Audience Profile and Publisher Value
The audience for Match Masters combines the broad appeal of match-3 puzzles with the added pull of competitive play. The core audience is comprised of individuals aged 25 to 55, with women making up the larger share of players. Like match-3 game audiences, this group values relaxation, stress relief, and cognitive challenge, returning frequently and making puzzle play part of their daily routine.
Besides, the game’s real-time PvP twist also attracts male players motivated by competition and strategy. This segment delivers higher lifetime value through strong engagement with boosters, leagues, and competitive events.
For publishers, this dual appeal creates a powerful combination: Match Masters delivers scale through a broad casual audience and high-value engagement from competitive players, driving both retention and monetization. And now, through GameDistribution, the web version of Match Masters is available to all types of publishers. Integration is seamless, with monetization built in to generate revenue from day one.
In addition, Match Masters supports nine languages: English, Polish, Italian, French, Dutch, Spanish, Russian, Turkish, and Portuguese, making it ready to perform globally and giving publishers instant reach into multiple markets without additional localization work.
This launch reflects GameDistribution’s mission to provide curated, scalable content that strengthens outcomes and maximizes returns, whether for gaming portals, media platforms, telecom operators, or alternative applications.
The Moment to Act
Demand for high-quality PvP games is rising fast. With more than 1,400 PvP titles already in the GameDistribution portfolio, Match Masters stands out as a proven global success. It combines competitive gameplay with strong KPIs to create a browser-ready solution that delivers measurable results.
Therefore, this is an opportunity to expand reach, maximize playtime, and strengthen your portfolio with a game that has already redefined the puzzle genre.
Publishers can integrate Match Masters today through GameDistribution now!
